LOVE NOT LANDFILL PRESENTS : THE MOST BEAUTIFUL SECOND-HAND CLOTHES IN LONDON
BY BEL JACOBS
FOREFORD BY ALICE WILBY
When Bel and I stepped into Love Not Landfill I new we were in for a treat. Rails and rails of colourful, cool clothing laid out like sweets in a candy store. You see, second-hand has long been my favourite kind of shopping, you never know what you might find and to a magpie like me, that's irresistible.
My top tip is to always have a mental list of things you'd like, 'gaps' in your wardrobe if you will. Since giving up eating meat I have been on the look out for a non-leather biker jacket, preferably in a cool, natural fabric. Well, I'm delighted to report that Love Not Landfill didn't disappoint! I am now the proud owner of a wool Tartan biker jacket, courtesy of Paloma in Disguise's collection for OXFAM, and I couldn't be happier.
Get yourselves down to Love Not Landfill's beautifully curated pop-up this weekend and select yourselves something special.
Love the idea of secondhand clothes but find rummaging around in charity shops (while your mate effortlessly pulls out the perfect Chanel for just £14.99) just too much trouble? Or - maybe you just hate the idea of wearing secondhand? Eco-fashion campaign #LoveNotLandfill is here to change your mind, with what must be the prettiest secondhand pop up in history.
The secret lies in the editing: the pop up offers stunning collections of secondhand clothes - as curated by some of fashion’s most style-savvy influencers ever.
So, Barnardo’s teams up with technicolour girl gang Confetti Crowd; Oxfam with charity style blog Paloma in Disguise; The Royal Trinity Hospice with chef, bestselling author, wellness expert and champion of sustainable fashion Jasmine Hemsley and TRAID with Beauty and Fashion YouTuber Lizzie Loves. Also on hand, the depop Collection with Grass Routes and BasementSix with additional exclusive designs by street artist Bambi.
All profits go to the charities involved whilst you help save the planet.
The #LoveNotLandfill Brick Lane Pop Up is co-produced by creative director Emma Slade Edmondson; in store, one of #LoveNotLandfill’s recently launched clothes banks featuring a Tomboy design by graffiti artist Bambi’s bespoke TOMBOY.
Bring along your unwanted clothes to recycle - before replenishing your wardrobes with some second-hand gems.
The take home message? Second-hand does not mean second rate. The pop-up offers affordable, interesting, good quality, unique and even designer alternatives to fast fashion – pieces by Chanel, Gucci and Stella McCartney feature amongst the collections.
There will also be a series of creative workshops held at the shop, teaching mend, repair and upcycling skills to help London’s fashion fans give their clothes the love they deserve. These include:
Barnardo’s 90’s Up-Cycling Event with Spice Girl themed DJ and all things shiny
Oxfam Jazzing Up Jackets – pimping work jackets from office to nightclub
Royal Trinity Hospice Jewellery Mending Workshop – where you can bring along your own broken pieces to mend or choose from a collection of broken jewellery to fix and buy
TRAID’s Darn Good Darning – where you can learn how to fix holes in knitwear and make them a feature.
Till November 11, 2018: The #LoveNotLandfill Pop Up Shop, Shop 4, Dray Walk, Truman Brewery, Brick Lane, London E1 6QR. Opening Times: Thursday – Saturday 10am-7pm & Sunday 11am-6pm
Workshops: Barnardo’s 90’s Upcycling 5-7pm Thursday 8 Nov; Oxfam Jazzing Up Jackets 5-7pm Friday 9 Nov; Royal Trinity Hospice 4-6pm Sunday 11 Nov; TRAID’s Dangerous Darning – 12-2pm Sunday 11 Nov
BEL JACOBS, freelance writer; fashion blogger and editor
Twitter: @bel_jacobs Instagram: @beljacobs_com